5 minute read Hot Areas for CRM Investment Include Mobility, Social Media and Technologies, Web Analytics, and E-Commerce Organizations are leveraging CRM technologies as a major part of their digital initiatives to enhance the customer experience, according to Gartner, Inc. Gartner said that demand for modern technology customer relationships is driving refreshed or expanded integration and usage of...
2 minute read When looking at CRM buying decisions, I compare CRM buyers to home buyers, specifically first time buyers and previous home owners. Previous home owners (in this case CRM owners) make decisions based on their previous experience (in most cases with a previous organization). Veteran CRM users know what they need and cut to the chase...
< 1 minute Mothernode is competing in CRM Idol 2013. Last year was Mothernode’s first year to compete. It was an amazing experience in so many respects. We are honored to be interviewed by Kelly Craft, CRM Idol Community Manager about our experience last year and plans for this year. Listen carefully for some great tips for new and old...
4 minute read Successful businesses often find themselves adapting for growth, having to evolve and adapt to their latest challenges that come with meeting client demands, while keeping up with competitors and the latest innovations within their market space. Most companies discover this means changing their technology infrastructure and upgrading the processes in which they handle workflow to...
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