Guidelines and best practices for communicating Covid-19 updates

Could your Covid-19 email updates cost you future business? The Covid-19 pandemic has had a widespread impact on businesses and industries around the globe. People are searching for answers and reassurance in uncertain times from our government officials, but additionally from our business partners and vendors. These are the people who fulfill our orders and […]

7 Essential Mobile CRM Dashboards

If you’re a business owner, manager or anyone accountable for your organization’s overall success, then you should be running reports or looking at KPIs (key performance indicators). Hopefully, you have a CRM or ERP that provides comprehensive reports that exceed your reporting needs and enable you to run all required reports from within a single […]

CRM in a booming economy

At the time this article was written, the US economy is booming with record low unemployment. Consumer confidence is high, companies are hiring, and many of our Mothernode customers are reporting more work and more sales than ever before, especially those who deal with construction and infrastructure markets. Life is great and many other countries [...]

4 KPIs That Shouldn’t Be Ignored

Key Performance Indicators (KPIs), or dashboards as they are often referred to, are the hallmarks of any good CRM. While CRMs benefit businesses on many levels in a variety of different ways, dashboards are a critical, yet often overlooked component that many business owners and sales managers tend to neglect.  Dashboards provide insight into your […]

5 Email Sequences Every Sales Professional Should Use

If you’re in sales then you know all too well that time management is a critical skill you need to master sooner than later. In fact, not knowing how to make the best use of your time, or implement tools that can help you balance multiple priorities throughout your days and weeks, can be disastrous […]

The importance of innovation in small business

The importance of innovation in small business When we think of innovation in business we often think of significant changes to an industry or product that reshapes an entire market for years to come. The range of innovation we’ve seen in recent years is endless from the broad range of smartphone capabilities to the automobile […]

How to manage your sales pipeline in QuickBooks

How to manage your sales pipeline in QuickBooks QuickBooks is arguably the most popular small business accounting package in the world today. They have multiple iterations of their desktop editions and are continuously adding more features and capabilities to their online version to remain competitive in the cloud services market, alongside opponents like Xero, MYOB, and others. […]

6 ways your sales rep could be doing more harm than good

6 ways your sales rep could be doing more harm than good And how your business might be paying the price. The most important role in any business is sales. Without someone selling it, nobody is designing it, making it or getting paid for it. Sales reps are unquestionably the lifeblood of any business. It’s not […]

5 ways to create customer loyalty

5 ways to create customer loyalty And why not doing these things might be showing your customer the door. Regardless of your industry, the size of your company or the products you sell, one thing is consistent: there is nothing more important than keeping your customer base happy and sustaining customer loyalty. Every business should […]

How to manage sales leads in spreadsheets

When you’re looking to prepare or organize mass amounts of data, calculate variables across dozens of rows and columns, build lists for cataloging information, or even importing data into a program for further processing or sharing, then, hands-down, spreadsheets are the uncontested go-to solution. However, when it comes to managing data that is a constant […]

Effective Sales Leaders do these things

As a business owner or sales manager, the success of your company lays in your hands. Your sales force, no matter the size, is your responsibility, and should always be your first priority. The success of your company, its future and the security of its employees depend on competent sales leadership. It’s important that you […]

SWOT Analysis (Strengths, Weaknesses Opportunities, Threats)

Why You Need to Conduct Annual SWOT Analysis for Your Business As a business owner or manager, it’s easy to get caught up in the daily operations of your organization, and losing sight of the top initiatives in the process. This means, when you hit an unexpected problem in the details, it can derail your entire day. […]

Best email subject lines 2018

Email is unquestionably the most popular and practical method when it comes to engaging new prospects. Whether you’re sending a personalized email or planning a strategic long-term drip, a clever subject line can be the determining factor in your recipient’s decision to open your message, read it, trash it or even worse – tag it […]

Outlook CRM

Mothernode CRM Outlook Add-in Version 5 is now available for download. Many notable enhancements and make this version the most ideal CRM companion for Outlook 2013 and 2016 for Microsoft Windows. Contact syncing controls. Control which contacts you want to synchronize, such as ALL contacts, the ones you select or only your contacts. Bi-direction calendar syncing […]

Best Lead Capture Forms

Automating Lead Intake with Lead Capture Forms Mothernode CRM lets you create lead capture forms that you can place on your website, landing pages or blogs. You can build your forms using a variety of standard and custom fields, and stylize them to match your website's theme. Users can change font types and sizes, re-position and re-label [...]

Best Customer Service CRM

Improve Customer Service with Online Cases Stand behind your products and services by giving your customers the peace of mind they're looking for, by offering them a place to go for online support. Adding Mothernode Case Capture Forms to your websites and landing pages are a great way to enable your customers the freedom to [...]

7 Resources Every Marketer Needs to Know About

It’s never too late to take your marketing to a new level. With the right resources, you can offer clients premium quality and bespoke content while freeing up your own team to focus on other things. Who doesn’t want to accomplish more for less? Below, we summarize the seven best resources for custom and reliable […]

Salesforce for small business: What you really need to know

Whether you use a CRM or not, chances are you’ve heard of Salesforce (dot com). After all, their name is synonymous with CRM and they’ve been recognized year after year as being one of the more innovative products, not just in their own market, but in the world. Salesforce is known for its state-of-the-art platform […]

Mothernode Offers New Competitively Priced CRM Plan Exclusively for Startups

IRVING, TEXAS, USA, January 25, 2018  — Spurred on by a hot economy, many Americans have chucked their corporate jobs to start the business of their dreams. Yet as any startup founder knows, the first few years are bound to be lean. Enter Mothernode. A Texas-based customer relationship management (CRM) software company. Mothernode has created […]

7 Sales Strategies that Close Business

Let’s face it, some months are better than others when it comes to sales. At some point, every sales rep has felt the overwhelming pressure to close business to meet their quotas.  Whether you’re a sales manager, business owner or sales rep, you know that closing business is essential to the company’s overall success and […]

4 Strategies to Avoid Price Wars

Let’s start from the beginning, with the question: what is a price war? A price war occurs when competing companies continuously lower their prices to undercut the competition. A price war may be used to increase short-term revenue, or it might be used as a long-term strategy to help a company gain market share. Either […]

7 Critical Steps to Successfully Implement Your CRM

You want your customer relationship management (CRM) solution to save time and increase the return on your investment as soon as possible. Yet no matter how good your CRM program is, you won’t get your complete money’s worth out of it without a successful implementation. A seamless implementation is critical to your CRM success. The […]

CRM News

Mothernode CRM Introduces Timesaving Integrations for Xero Customers

FOR IMMEDIATE RELEASE: Mothernode CRM Introduces Timesaving Integrations for Xero Customers Irving, Texas – December 16, 2017 – With business picking up all over the country, companies need to focus on tasks that can take advantage of the growing economy. To do so, they need to eliminate redundant processes, streamline workflows, and automate routine tasks […]


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