How to exceed last year’s sales goals

If you're not using Mothernode CRM's Marketing & Sales Automation features, you're leaving money on the table. Period. There are 2 ways to positively impact your bottom line. Reduce costs and increase revenue. Mothernode CRM helps you do both. Increasing Revenue If you're not actively engaging customers via digital...

Setting up autoresponders for your website visitors

How much time do you waste a week with follow-up emails? Probably a lot considering nearly 3/4 of website inquiries don't lead to an immediate sale. Want some of that time back? The best place to begin? Start using Mothernode CRM's Follow-up Sequences to automatically respond...

Create & Send Holiday Greetings with Mothernode CRM

Wouldn't it be great if you could simplify and automate your customer holiday greetings for all occasions? Now you can with Mothernode CRM Follow-up Sequences. It's simple. Create a holiday sequence and add your contacts to the sequence. Each time you make a new holiday greeting and...

75% of your website visitors aren’t ready to buy

A recent Marketing Sherpa study revealed nearly as many of 75% of your website visitors aren’t necessarily ready to buy, at least at the moment. The study, which states 73% of all B2B leads are not sales-ready, is a valuable lesson that stresses the importance of...

Strategies for Website Visitor Follow-up Sequences

Depending on your business and how well your SEO is working, your products and services might be stimulating a lot of interest. That’s great! But the more interest in your content, the more questions you’ll receive. Most often this means your visitors are completing a web...

Building Successful Lead Nurture Campaigns

To grow, a business must attract new customers while also retaining old ones. However, this is only part of the story. Businesses that succeed in the market are those which really nurture their leads. Smart businesses spend time and effort on engaging with these leads...

Marketing Automation vs. Email Marketing

Email marketing has long been a key component of marketing, and one that has helped companies perform at consistently high levels for many years. With this level of efficacy in mind, why would anyone want to shatter such a pleasant status quo? Why would anyone...

Emails that Win Business: Dos and Don’ts

Email templates are great time-saving devices, but they must be used carefully. The key to a great template is to make it appear that it is not a template at all, but instead an organic and unique response. In the sensitive world of business communication,...

Why some CRMs will be completely useless to your business

As a business owner, what do you want from a customer relationship management system? Chances are, you approached the CRM marketplace with a specific set of issues or problems in mind, and so were looking for a piece of software which would provide an effective...

Mothernode CRM MailChimp Integration

For organizations with any kind of online marketing strategy, MailChimp really is a must. This handy application enables you to build mailing lists and construct email marketing campaigns that suit your business, and it integrates directly with your existing Mothernode CRM platform. Integrating MailChimp Using Existing...

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