How to exceed last year’s sales goals

If you’re not using Mothernode CRM’s Marketing & Sales Automation features, you’re leaving money on the table. Period. There are 2 ways to positively impact your bottom line. Reduce costs and increase revenue. Mothernode CRM helps you do both. Increasing Revenue If you’re not actively engaging customers via digital marketing campaigns or automatic follow-up sequences, it’s a […]

Setting up autoresponders for your website visitors

How much time do you waste a week with follow-up emails? Probably a lot considering nearly 3/4 of website inquiries don’t lead to an immediate sale. Want some of that time back? The best place to begin? Start using Mothernode CRM’s Follow-up Sequences to automatically respond to your website inquiries. Here’s a few recommendations to begin. […]

Building an Effective Email Campaign Strategy

Building short-term and long-term engagement campaigns are instrumental to your lead nurturing strategy. There are an infinite combinations of campaign strategies you can create, but in this lesson we’ll focus on common types. Short-Term Campaigns These campaigns should be designed to convert quickly. While the autoresponder sequence is used as a personalized approach to connect with your […]

Strategies for Website Visitor Follow-up Sequences

Depending on your business and how well your SEO is working, your products and services might be stimulating a lot of interest. That’s great! But the more interest in your content, the more questions you’ll receive. Most often this means your visitors are completing a web form, better known as lead capture forms, to effectively […]

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